FOR IMMEDIATE RELEASE
ELARA SYSTEMS RECEIVES VR AWARDS 2018 NOMINATIONS
Alcon Eye Experience Nominated in Two Prestigious Categories
Rancho Cordova, CA – August 27, 2018 — Today, Elara announced their nomination in two categories for the VR Awards 2018: VR Healthcare of the Year and VR Education and Training of the Year.
Not only is Elara’s “Alcon Eye Experience” project nominated, but it’s already been shortlisted in both categories. This means that Elara’s state-of-the-art virtual reality (VR) experience has surpassed hundreds of other nominations to make it to the final round.
“We are honored to be ranked amongst such an amazing pool of talent!,” said Melissa Herbold, Director of Marketing & Business Development at Elara Systems. “As a strategic + creative agency we strive to bring complex topics to life for our clients. We’re looking forward to being part of the next generation of experiential education and training in this space.”
Elara is proud to be included in the VR Awards 2018, which celebrates outstanding achievements in virtual reality. Along with recognizing those who are making waves in the industry, the awards are meant to inspire, enhance, and support new technology and advancements in VR. The awards are hosted by VR Bound, a company that provides resources, tools, and expertise to consumers and businesses with interests in VR.
The nominated project, the Alcon Eye Experience, is an advanced learning tool for the products and procedures within the Alcon Laboratories technology platform. It’s an entry point for Alcon’s VR training regime that provides access to their eye curriculum. Once a user puts on their VR goggles, they are given the option to launch into multiple modules for unique educational experiences. This empowers Alcon to train doctors and work with customers around the world without being on-site.
The Alcon Eye Experience has been deployed globally at conferences and summits to give eye care professionals a virtual look into the anatomy and physiology of the eye. The VR project surpassed the high bar set by Alcon and impressed the toughest critics: their highly intelligent, detail-oriented eye surgeons. Overall, Elara’s highly acclaimed VR experience featuring a clinically accurate interactive eye was a huge success. It illustrates the future of virtual reality within the healthcare industry and promotes a platform for global distribution of training and educational applications.
To learn more about the VR Awards 2018, and to view the rest of the shortlist nominations, visit the website here.
Elara brings complex medical topics — like the opioid epidemic — to life with 3D animation, interactive videos, virtual reality experiences, and more. We blend creative and technological solutions to execute engaging projects for our clients. These range from teaching and training experiences to marketing and sales solutions. To learn more about Elara and what we can do for you, contact us today!
Based in Northern California, Elara is a strategic creative agency that develops digital content for medical and industrial markets across the globe. For almost 20 years, Elara has partnered with clients to develop creative solutions to showcase their vision and transform digital content mediums — including virtual reality, mixed and augmented reality, 3D, and video. Elara specializes in creating deeply interactive experiences for teaching, training, marketing, and sales.
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